KA Community
“Come for the software. Stay for the community.”
The mission of the KA Community is to help Knowledge Architecture clients more effectively use Synthesis to achieve their business goals.
When you become a Knowledge Architecture client you become a member of the KA Community. The KA Community provides a rich variety of opportunities to learn from and with other Synthesis clients and the Knowledge Architecture team, including our annual KA Connect conference, quarterly Client Roundtables, monthly Intranet Tours, and our dynamic online community.
Membership in the KA Community is limited to active clients of Knowledge Architecture.
Intranet Tours
Our monthly Intranet Tours provide a great way to see how other AEC firms use Synthesis to evolve and grow their firms.
Client Roundtables
Each quarter we get clients together over Zoom to share knowledge and inspiration, brainstorm solutions to challenging problems, and build their professional networks.
We are currently running three 90-minute roundtables a quarter — Marketing + Communications, Learning + Development, and Knowledge Management.
Client Roundtables are free of charge and are limited to active clients of Knowledge Architecture.
KA Connect Conference
KA Connect is our annual knowledge management conference for the AEC industry. Our programs focus on sharing strategies and best practices for using knowledge management, internal communications, learning + development, and intranet programs to help AEC firms evolve and grow.
KA Community Online
Our online client community is a forum for Knowledge Architecture clients to share ideas, discuss best practices, and connect with their peers. Membership is limited to current clients of Knowledge Architecture.
Smarter by Design Podcast
In this episode of Smarter by Design, I’m joined by Laura Knauss, President and Chief Practice Officer at Lionakis, and Kristina Williams, Director of Design Technology at Lionakis, for a conversation about how their firm is modernizing learning to scale quality and consistency across their practice.
At the heart of that shift is a deep respect for the apprenticeship model. For generations, one-on-one mentorship has been the foundation of how architects and engineers learned their craft—and it remains essential today. But as firms grow, diversify, and take on increasingly complex work, Lionakis has recognized that apprenticeship alone isn’t enough to provide the consistent, firmwide foundation that today’s environment demands.
In response, Lionakis is repositioning apprenticeship by building a more intentional and scalable learning system that ensures every team member starts from a shared baseline, while still allowing mentorship to do what it does best: helping people apply that knowledge in the context of real projects.
We explore two major shifts behind that transformation.
First, the evolution of Lionakis’s Design Technology Boot Camp. What began as long, lecture-heavy training sessions has been reimagined into a more modular, learner-centered experience built around short, focused video lessons, hands-on exercises, and live, collaborative sessions. Along the way, Kristina shares what they’ve learned about attention, retention, and how to design learning that actually sticks.
Second, we look at how those same principles are being applied beyond Boot Camp to reshape how the firm teaches practice itself. From specifications and building envelope design to programming and coordination, Lionakis is moving away from ad hoc training toward a more strategic learning roadmap that captures core project knowledge, standardizes how it’s taught, and makes it accessible across the entire firm.
The goal is both simple and ambitious: to create a shared foundation that allows any team member, in any office, to step into any project and contribute with confidence, consistency, and clarity.
What emerges is a picture of a firm learning how to operate as a modern learning organization—where knowledge, learning, and practice are tightly connected, and where investment in learning is directly tied to the quality of the work.
If you’re thinking about how to scale expertise, support the next generation of talent, or move beyond training as a one-time event, this conversation offers a clear and compelling path forward.
▶ Watch or Listen
Watch or listen to this episode via YouTube, Spotify, Apple Podcasts or wherever you get your podcasts.
📺 🎧 YouTube
📺 🎧 Spotify
🎧 Apple Podcasts
In this episode of the Smarter by Design podcast, Susan Strom and I discuss The Modern Learning Organization Pipeline—a framework for helping AEC firms prioritize and maximize the return on their learning and development investments.
For decades, most AEC learning programs have relied on familiar formats: lunch-and-learns, live training sessions, and recorded presentations. But a new generation of tools—AI search, modern intranets, modular learning systems, and knowledge agents—is dramatically increasing the potential ROI of learning assets. When knowledge can be searched instantly, accessed on demand, and revisited whenever someone needs it, learning assets become far more valuable than they used to be.
That shift creates a new challenge: how do firms decide where to invest their time and energy? You can’t manage all the knowledge in your firm. So the real question becomes: which knowledge and learning investments produce the greatest return?
In this conversation, Susan and I walk through how to identify, prioritize, and design high-impact learning experiences in AEC firms using the Modern Learning Organization Pipeline.
Along the way, we explore:
Why AEC firms need to evolve into modern learning organizations
How firms can maximize the value of learning and development investments
The DESIRE framework, a practical tool for prioritizing learning opportunities
Why learning experiences should increasingly be treated like products
How firms are modernizing learning experiences for the AI era
How learning content can become searchable organizational knowledge
Why learner involvement and piloting are essential to good learning design
The rise of dedicated knowledge and learning roles inside AEC firms
Underlying the discussion is a broader idea: the industry is entering a platform shift in how knowledge, learning, and expertise are developed and distributed. As AI-powered knowledge and learning platforms like Synthesis make knowledge more accessible and reusable, the potential return on learning investments is rising dramatically. The challenge for firms is where to invest their time and energy to create the greatest impact.
If you’re leading an AEC firm and wondering where to invest in learning, knowledge, and capability building, this episode introduces a practical framework for prioritizing the opportunities that will matter most.
▶ Watch or Listen
Watch or listen to this episode via YouTube, Spotify, Apple Podcasts or wherever you get your podcasts.
📺 🎧 YouTube
📺 🎧 Spotify
🎧 Apple Podcasts
In this episode of the Smarter by Design podcast, I’m joined by Christopher Myers, Peetz Family Professor of Leadership and Faculty Director of the Center for Innovative Leadership at Johns Hopkins University, for a wide-ranging conversation about expertise, learning, and how AI is reshaping knowledge-intensive organizations like healthcare providers and AEC firms.
Christopher studies how professionals learn from experience and from one another. Together, we explore what happens when AI becomes extraordinarily good at synthesizing information but still struggles with judgment, context, and tacit nuance. In fields like healthcare, architecture, and engineering—where decisions carry real liability and long feedback loops—the distinction between synthesis and judgment matters deeply.
We examine a growing paradox: In the near future AI may be able to perform much of the “junior work” that once served as the apprenticeship path to becoming an expert. If AI creates the slide decks, drafts the notes, checks the drawings, and summarizes the literature, how do emerging professionals gain the reps, exposure, and judgment that traditionally came from doing those tasks? And if organizations eliminate junior roles in pursuit of efficiency, what happens to the future pipeline of senior expertise?
The conversation also explores how expertise actually forms. Christopher shares his research on vicarious learning—how professionals learn from stories, informal conversations, and communities of practice—and why hybrid work may be compressing or eroding some of those learning opportunities. We discuss why informal knowledge sharing sometimes outperforms formal systems, and how simulation and AI-powered scenarios may offer new ways to scale apprenticeship in the future.
At the center of the episode is a deeper question: What will it mean to be an expert in 2030? As AI raises the “standard of care” across industries, leaders must rethink not only how work gets done, but how judgment, responsibility, and organizational intelligence are developed over time.
If you’re leading an AEC firm and wondering how AI will affect your talent pipeline, apprenticeship model, or long-term expertise, this conversation offers a thoughtful and research-backed perspective on what may lie ahead.
▶ Watch or Listen
Watch or listen to this episode via YouTube, Spotify, Apple Podcasts or wherever you get your podcasts.
📺 🎧 YouTube
📺 🎧 Spotify
🎧 Apple Podcasts
In this episode of Smarter by Design, I talk with Susan Strom, Chief Client Officer at Knowledge Architecture, about the patterns she’s seen across the most successful Synthesis teams. Drawing on years of implementation experience, Susan explains how great teams build momentum, lead change intentionally, and bring people into the process one person at a time.
We explore the human side of intranet, LMS, and AI Search rollouts—what strong project champions do, how they prepare their organizations, and the leadership behaviors that consistently set teams up for long-term success.
Whether you're evaluating Synthesis, preparing for a new implementation, or trying to take Synthesis to the next level at your firm, this conversation offers practical insight into what the best teams do differently.
▶ Watch or Listen
Watch or listen to this episode via YouTube, Spotify, Apple Podcasts or wherever you get your podcasts.
In this episode of the Smarter by Design podcast, I’m joined by Ellen Bensky, CEO of Turner Fleischer, and Nicole Chavas, President and COO of Greenprint Partners, for a wide-ranging conversation about what it takes to level up as a learning organization in the AEC industry.
As both firms evolve beyond primarily live and synchronous training models, Ellen and Nicole share how they’re building systems to deliver the right knowledge, to the right people, at the right time—while reducing overload and lifting the burden from learning leaders to serve as “air traffic controllers.”
We explore how integrating their learning management systems with their intranets and AI Search is helping their teams access critical information in the flow of work, as well as how that shift is also encouraging more subject matter experts to contribute knowledge, knowing it will reach the right audience at the right moment.
We also dive into the mindset shifts required to scale learning effectively. From navigating the balance between live and on-demand learning, to designing hybrid programs that combine asynchronous content with meaningful human interaction, Ellen and Nicole show how their teams are rethinking training as a design problem—one centered on empathy, access, and adaptability.
This episode is a candid, behind-the-scenes look at how two growing firms are building learning organizations that reflect the pace of modern practice, the needs of emerging professionals, and the realities of day-to-day AEC work.
If you’re grappling with learning at scale, looking to reduce information overload, or wondering how to balance video, in-person, and AI-powered tools, this conversation offers fresh insight and practical ideas.
▶ Watch or Listen
Watch or listen to this episode via YouTube, Spotify, Apple Podcasts or wherever you get your podcasts.
In this episode of the Smarter by Design podcast, I’m joined by Dan Hottinger, Principal and Director of Professional Services at BWBR, and Kari Shonblom, Knowledge Manager at BWBR, for a deep conversation about how their firm is redesigning learning to meet the realities of today’s AEC industry and the expectations of the next generation of talent.
Dan and Kari take us inside BWBR’s Landmark Learning program, a decade-long effort to help emerging professionals build judgment, confidence, and technical fluency faster than experience alone would allow. We explore how BWBR uses quality assurance (QA) and construction administration (CA) feedback loops to identify recurring gaps in practice, translate real project issues into targeted learning, and continuously evolve what and how the firm teaches technical skills to emerging professionals.
Along the way, we talk about how learning itself is changing. As the next generation of AEC professionals has grown up searching first, watching short-form videos, and expecting knowledge on demand, BWBR is rethinking traditional training models. Dan and Kari share how the firm is experimenting with shorter, more focused content while preserving the value of longer, story-driven sessions where context, judgment, and tacit knowledge can be shared.
The conversation also explores a hybrid approach to learning: pairing on-demand resources with live discussion, designing learning paths that evolve across career stages, and connecting technical instruction with the softer skills—such as communication, leadership, and decision-making—that become critical over time. At the center of it all is a simple but demanding idea: learning only matters if it shows up as improvement in the work.
This episode offers a behind-the-scenes look at how learning, QA, and career development can be woven into a single system that allows BWBR to develop talent from within, adapt to changing expectations, and build resilient expertise over time.
If you’re thinking about how your AEC firm can redesign learning for a new generation, connect knowledge management to real project outcomes, or move beyond training as a one-off event, this conversation is for you.
▶ Watch or Listen
Watch or listen to this episode via YouTube, Spotify, Apple Podcasts or wherever you get your podcasts.
📺 🎧 YouTube
📺 🎧 Spotify
🎧 Apple Podcasts
The Smarter by Design podcast explores how leading architecture, engineering, and construction (AEC) firms are reimagining knowledge management, learning, and AI to build smarter, more adaptive practices. Hosted by Christopher Parsons, Founder and CEO of Knowledge Architecture, the show dives into the real stories behind how firms are scaling expertise, transforming culture, and creating modern learning organizations.
Smarter by Design Newsletter
Published by Knowledge Architecture and written by our Founder and CEO, Christopher Parsons, Smarter by Design explores how forward-thinking firms are building cultures of learning, scaling expertise, and rethinking knowledge management for the modern era.
