Kate Johnson, Internal Communications Manager
Shanda McKinney, Chief Human Resources Officer
This Office Hours webinar features Kate Johnson, Internal Communications Manager and Shanda McKinney, Chief Human Resources Officer at Woolpert.
Four years ago, Woolpert was on the precipice of a big change: A new CEO with a vision for doubling the firm’s size while maintaining the familial “firm next door” brand that is at the heart of the Woolpert employee and client experience.
Using the Great Place to Work Survey (GPTW) to annually prioritize firmwide employee experience initiatives, Woolpert improved employee engagement across the board through this period of significant transition.
You will learn how Woolpert has achieved success with:
Leveraging multi-channel internal communications
Recognizing employee contributions
If you only have a few minutes, we recommend jumping to these highlights:
What is the Great Place to Work survey? (13:45)
What We Do with the GPTW (15:31)
The Hub and Spoke Intranet Model (20:10)
01:11 KA Connect 2019: Elevating the Employee Experience
02:19 Knowledge Week
Fostering a Great Place to Work at Woolpert
05:10 Introduction & Agenda
06:48 About Woolpert
07:45 Demographics from the GPTW Survey
Context: Timeline of Events and Outcomes
09:16 Firm Restructure
10:30 Hub and Spoke Internal Communications Model
11:05 New President and CEO’s Strategic Plan
11:36 Great Place to Work Results
12:34 Shanda Hired as New HR Director
The Great Place to Work Survey
13:45 What is the Great Place to Work Survey?
15:31 What we do with GPTW: Opportunities & Strengths, Strategic Plan, #GPTW
17:15 Q: Were you able to establish best practices based on high scoring office results?
18:58 Lessons Learned: Listen, Learn, Act
Corporate Communication: Developing Multichannel Internal Communications
20:10 The Hub and Spoke Intranet Model
21:55 eNewsletter Spoke: This Week at Woolpert
22:42 Digital Signage Spoke: News in the Breakroom
22:52 Physical Communication Spoke: Mailers, Handouts, etc.
24:15 Quarterly Updates
25:33 Driving Behaviors: Staff-wide Email Protocol
27:16 Q: How does texting fit in?
27:52 Pro Tip: Don’t Oversaturate a Single Channel! Have specific criteria for each one.
28:22 Players Involved in Internal Communications
33:37 Q: Are these posted on the home feed or a specific community?
34:22 Internal Communications Outcomes
35:23 Analytics for Hashtag Campaign
36:39 Q: For the Open Mic, how do you take in questions?
39:05 Creating and Promoting the WOW Award Nomination Wiki
40:24 Employee Spotlights
40:52 Role Spotlights
41:28 Recognition Initiative Outcomes
42:13 Q: Do peer-to-peer WOW nominations have different impact from manager nominations?
Enhancing People Manager Inner Team Communications
45:03 New People Manager Community
45:47 Leadership Coaching Series
46:05 Weekly People Manager Email
Year-Over-Year Firmwide GPTW Outcomes
49:22 By Category
49:56 By Key Question & Overall
51:30 Q: Do you have firmwide meetings at Woolpert?
52:23 Q: How many people managers are there per office?
52:48 Q: How are you approaching maintenance of your scores?
54:00 Q: How do you stay connected with all of the players in this process?
About Office Hours
Office Hours is 60 minutes of news, stories, and Q+A with Susan, Sarah, Chris, Zucu, and special guests from the KA Advance community. You can watch recordings of past Office Hours webinars here.